1997 – communities og datingsites
1998- chatrooms
1999 – Portaler – år 2000 sikkerhed
2000 – Intranet –
2001-banner
2002-flash
2003-tip en ven
2004-videochat
2005-second life
2006-myspace
2007-Rss feeds
2008-blogs og Web 2.0
2009-online magazine
2010 – Social media
2011- Iphone app.
5 minutes of online marketing bullshit
- Expose new and relevant communities to the brand by providing assets to encourage brand evangelism
- Drive break through conversations with an engaging viral
- Maximise buzz by driving word of mouth from relevant influencers
- Provide brand ambassadors with compelling conversation hooks to enter into communities and fuel advocacy
- Maximise breakthrough by leveraging influencers
- Harness social currency to drive buzz via www.jobsites.dk
- Ignite the existing community and attract new members by amplifying the experience with relevant and engaging content
- Activate audience by giving them compelling social experiences, encouraging advocacy
- Amplify word of mouth by motivating influencers
- Increase organic growth by exposing audiences to the brand through breakthrough viral communications
- Build loyalty & increased engagement through ongoing conversation and brand experience
- Identify relevant and compelling hooks for the audience, create content around the hooks and integrate it into their social repertoires
- Target influencers with engaging assets to act as platforms for conversation
Noter mobil
- Iphone app.
- Viral loop
- Own the net
- word of mouth
- Rings in the water
- engaged user
- 0
- loyalitet
- social media
- earned
- roi
- effektmåling
- relevant
- jeg synes vi skal have flere glade kunder
- vi skal have hurtige resultater
- quickwins
- lowest hanging fruit
- blogging
- lavere bouncerate
- http://www.howtousetwitterformarketingandpr.com/
- Twitter, stumble upon,
http://bureaubiz.dk/content/dk/artikler/2010/uge_35/hvem_kan_oversatte_konsulent-volapyk